How to Plan Your Next Move in Southwest Florida

By Cory Lauer

Originally from central Ohio, Cory graduated from the University of Mount Union in 1999 and moved to Southwest Florida. In 2001, he launched his real estate career, earning “Rookie of the Year” at a top local firm before opening his own brokerage in 2004.

Southwest Florida is not just a place to live. For many people, it’s a lifestyle. As we move into 2026, it’s a good time to ask an important question:

Are you in the right home for this next chapter of your life?

The new year is a natural time to pause and think about what you want from real estate. Whether you’re thinking about buying, selling, investing, or simply exploring your options, planning ahead does not have to feel stressful or overwhelming.

It becomes much simpler when you focus on three key areas.

1. Define your why. Are you looking for more space, less space, or a change in location? Maybe you are thinking about a second home or an investment property. When your reason for moving is tied to lifestyle instead of just numbers, it becomes much easier to stay motivated and make smart decisions.

2. Understand your financial comfort zone. That means knowing a price range you feel good about, what a down payment might look like, and how interest rates could affect your plans. These conversations build confidence so you are ready if the right opportunity shows up.

3. Think about your timing and strategy. Southwest Florida continues to attract full-time residents, second-home buyers, and investors. Every market has a rhythm, and understanding when and why you move can take a lot of pressure off the process.

Real estate goals do not need to be complicated. They just need a clear plan.

If you are thinking about a move in Southwest Florida or anywhere else, reach out to me at (239) 444-6100 or cory@thecorylauergroup.com. I’m always happy to help point you in the right direction.